Cloud adoption is accelerating worldwide: Forbes calculated the compound growth rate of cloud computing at a staggering 19 percent, meaning that its market value will rise from USD 67 billion in 2015 to USD 167 billion in 2020. The Middle East is at the forefront of this trend. Experts forecast that by 2020, there will be a 440 percent increase in datacenter traffic in the region. It is only a matter of time before the cloud supports the whole world.

Read more: Huawei: The intelligent cloud for digitalization of the Middle East

Nokia says that 5G will be a key-enabler for what it is labeled as the 'Fourth Industrial Revolution' and that the next-generation technology has the power to completely transform societal norms in sectors such as manufacturing, transportation, energy and healthcare. Telecom Review managed to secure an exclusive interview with Head of Customer Marketing and Communications, MEA at Nokia, Joachim Wuilmet during GITEX Technology Week.

Read more: Nokia emphasizes 5G is now primarily the technology for industry and Internet of Things

BridgeWave Communications, a market leader in the development and deployment of high capacity microwave and millimeter wave backhaul and front-haul solutions, is set to accelerate its growth and footprint in the Middle East following the regional launch of its NAVIGATOR DT systems at GITEX Technology Week.

Read more: BridgeWave set to accelerate growth in the Middle East with introduction of new products at GITEX

Cloud and Enterprise Business
Typography

IPT PowerTech Group is the market leader as Complete Solutions Provider combining specialized energy/energy efficient solutions with innovative telecom infrastructure services across Africa, Middle East and South East Asia.

Our journey has been a rapid evolution to becoming a regional power system integrator with offices in 11 countries, serving top clients in the region and delivering projects to more than 60 operators in 50 countries; while becoming one of the few companies in the region, if not the only one, to combine product R&D to our assembly facilities in Romania and Lebanon. Our in-house manufacturing and assembly facilities allows us to provide complete end-to-end services from design, manufacturing, and supply to final integration.

Our ability to combine our power expertise, telecom services, and managed services at the same time became our differentiation factor, and this propelled our recent success in introducing and implementing the Guaranteed Savings and T-ESCO models.

Throughout the expansion of our business and diversification of our activities, our broad array of offerings has seen a considerable evolution across the whole telecom and power value chain of MNOs and towercos.

As for the telecom power, we adapted our business model to fulfill the needs of our customers by providing a holistic solution of energy efficient products and managed services as a Telecom Energy Services Company (T-ESCO). Our own energy services offerings are categorized in 2 main streams, one called The Guaranteed Savings Model and the other T-ESCO model and both serve MNOs and Towercos in a way to reflect the appetite for CAPEX spending or CAPEX leasing. Both models ensure the deliverables of power availability and reliability to the network respecting all SLAs related are met.

Our positioning in the market as the complete solutions provider has provided us with the expertise to propose the right solution that the client is looking for, and we move forward with development, manufacturing the equipment, integrating it within the system, and maintaining its own solution for optimal performance. In short, we provide customers with a complete and hassle-free service, so that they can focus their attention on their core business. A key element behind the successful relationship with our clients is our common focus on the Total Cost of Ownership "TCO".

On the other hand, our group is keen on putting CSR (corporate social responsibility) initiatives at the heart of its business strategy within the community, which is embodied in our ethical principles for the protection of the environment and the respect of the people through contributing in social and economic activities, health and education, sustainable energy and pollution, in addition to material and financial investments.

IPT PowerTech's team is always seeking new challenges where we can recreate new power solutions and add advanced features to its wide portfolio, and redefine new added services to guarantee optimal performance at lower cost possible in addition to adding value to our customers. Our appetite for expansion and growth is driven by the hard work of our 2500 specialists, the reason behind the strength, success and differentiation of the group.

At IPT PowerTech Group we strive towards redefining power solutions and reinventing telecom infrastructure.

By Nabil Z. Haddad, Group CEO, IPT Powertech