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Umniah recently launched its sustainability program, outlining the environmental, social and corporate governance practices as well as its commitment to promoting a positive and sustainable future. Umniah further highlighted its pledge to address the environmental challenges we are now facing, raise awareness about this critical issue and encourage and reward its subscribers to become active change agents towards a better, more sustainable future.

Commenting on the occasion, Umniah CEO Ziad Shatara said, “Stable climates are essential in enabling us to thrive and live in harmony with our natural environment, however, with climate change threatening the health and safety of our communities, our economy and our natural heritage, we are compelled to utilize our expertise and leadership, and to play a pivotal role in making positive changes in the lives of individuals and society.” Shatara went on to explain that Umniah is dedicated to achieving environmental sustainability in line with the goals of Jordan’s 2025 vision.

Shatara explained that Umniah's commitment to the standards set by the International Telecommunication Union – which requires the ICT industry to reduce greenhouse gas (GHG) emissions by 45% between 2020 and 2030 – resulted in the company conducting an audit to measure the greenhouse gas (GHG) emissions of its facilities over the past three years (2019-2021), which included emissions from network services, its headquarters, data center and company-owned retail stores.

According to Shatara, Umniah continues to align its sustainability strategies, plans and programs with the government’s vision, goals and objectives of economic modernization.

Shatara also highlighted Umniah's environmental practices, as well as its consideration and awareness of the impact of energy management processes and greenhouse gas emissions. He stressed that Umniah is focusing on the three pillars of sustainability, centering on environmental, social and corporate governance practices.

On the environmental level, in 2019, Umniah inaugurated its solar energy farms in Mafraq, Al Dulail, Hallabat and Azraq, a move that is in line with Jordan’s plans to reduce the release of greenhouse gases resulting from the burning of gas and oil by shifting towards clean energy sources. Umniah’s solar energy farms now generate around 50% of its electrical energy needs.

Regarding social practices , Shatara pointed out that Umniah plays an active role in creating positive social and economic impact in local communities through its innovative corporate social responsibility strategy, which supports people, ideas and projects that offer added value in various sectors including education, sports, culture, technology and the arts to name a few. Shatara noted Umniah’s avid commitment to furthering innovation and entrepreneurship through its business incubator, The Tank.

In terms of effective governance and strong risk management, Shatara said that Umniah focuses on adopting, implementing and reviewing the policies and processes that best ensure the practice of good corporate governance. Such evaluation is determined on the basis of transparency, accountability, flexibility and compliance with all regulations and laws, and in keeping with the company’s larger sustainability program objectives.

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