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Ooredoo Qatar, the country's leading communications company, and Vuclip, a PCCW Media Company and the leading premium video-on-demand service provider for emerging markets, have recently launched a first-of-its-kind, browser-based video on-demand service for Ooredoo's mobile customers.

The launch is part of the company's ongoing investment in entertainment for the Middle East, with the distinctive video-on-demand service delivering content including entertainment videos, movie clips, sports and more.

Viewers across Qatar can now watch over 1.7 million videos on-the-go through Vuclip on the Ooredoo Supernet. Vuclip content includes international and local clips in 34 languages, and, thanks to Vuclip's Dynamic Adaptive Transcoding technology, customers can enjoy an un-buffered viewing experience.

Highlights of the service include offering customers the ability to maintain a personalised playlist consisting of popular videos in a range of languages, including Arabic, English, Hindi and Tagalog, to keep Qatari national and expatriate subscribers engaged.

Fatima Sultan Al Kuwari, Director of Community & Public Relations, Ooredoo Qatar said: ""We believe in building and sustaining effective partnerships with prominent companies like Vuclip, so that we can provide our customers with the content they want in the best format for them. Our customers are looking for more options than ever to support their digital lifestyles and, thanks to this launch, we are able to offer a one-stop-shop for entertainment videos and exciting clips powered by our Supernet.""

Husein Sehorewala, Vice President, Business Development , MEA, Vuclip, said: ""Vuclip is proud to partner with Ooredoo Qatar, an industry leader with whom we share a common vision geared towards innovation and providing the best-in-class solutions and offerings to our customers. This is a first-of-its-kind mobile video on-demand model, merging cutting-edge technology, an unparalleled viewing experience and an assortment of choice international and local content to a new generation of hyper-connected and mobile users.""

To subscribe to the video on-demand Vuclip service, customers can send 'SUB1' via SMS to 92202 and enjoy premium videos for just QR 2 per day.

In addition to consumers in Qatar, Vuclip offers its highly popular premium video on-demand services in the UAE, Oman, Kuwait, Egypt, India, Indonesia, Malaysia and Thailand, via partnerships with leading carriers in each of these countries.

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